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Alex Maskovyak
CTO - Co-Founder
March 12, 2025
5 min read
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Mastering New Patient Calls: The Power of Training and Tracking

Did you know that out of every 100 new patients that call a dental practice, only 68% of them are answered? Of the answered calls, only 42% schedule appointments, costing a practice 71 potential new patients. In today’s competitive healthcare landscape, attracting and converting new patients isn’t just about marketing–it’s about mastering the patient experience. Your front desk is the first impression of your practice, and how they handle patient calls can make or break your growth. That’s why training your team with the Scheduling Institute and tracking your results with advanced Peerlogic technologies go hand in hand for real, measurable success.

Why Training Matters with Scheduling Institute

At the Scheduling Institute, our 5-Star Telephone training program is meticulously designed to transform how your team interacts with patients over the phone. By focusing on effective communication strategies, practices have reported a substantial increase in new patient appointments. But what makes our training truly effective?

  • Optimizing Phone Interactions for Maximum Conversions

We’ve designed our training to specifically boost new patient conversions by 10-40% in the first 90 days with no additional marketing. By teaching your front desk team how to manage objections and schedule effectively, we help turn every phone call into an opportunity. Our training isn’t just about answering the phone—it’s about creating meaningful interactions that drive appointments and retention.

  • Building Confidence at the Front Desk

Your front desk team is often the first impression potential patients will have of your practice. Training them to confidently manage phone calls not only improves how they handle patients but also how they manage pressure and make decisions on the fly. Our training focuses on role-playing, real-world scenarios, and empowering your team to excel in every conversation.

  • Setting Your Practice Apart

In today’s competitive healthcare environment, practices that excel at customer service are the ones that thrive. With Scheduling Institute’s 5-Star Telephone training, your team will learn the skills they need to handle each call with professionalism and care, setting your practice apart from others. This training helps you retain patients by creating positive, lasting impressions, ensuring they don’t just book one appointment—they return again and again.

  • Measurable Results

At the Scheduling Institute, we’re committed to helping you achieve tangible outcomes. Practices that implement our 5-Star Telephone training have seen substantial increases in new patient bookings, improved patient retention, and reduced call abandonment. By providing your team with the right tools and strategies, we help you track progress and continue improving over time.

Optimizing Front Office Efficiency with Peerlogic Analytics

In a busy dental practice, the front office plays a critical role in managing patient interactions, scheduling, and overall operations. However, without clear visibility into call trends and team performance, practices may miss valuable opportunities to improve efficiency and patient experience.

Peerlogic’s advanced analytics and tracking capabilities provide front office teams with the insights they need to work more effectively. By analyzing real-time data, practices can:

  • Identify Missed Opportunities

Track unanswered calls and follow up to capture more appointments.

  • Enhance Team Performance

Monitor call handling to ensure consistent and effective patient communication.

  • Improve Scheduling Efficiency

Analyze peak call times to optimize staffing and reduce bottlenecks.

  • Increase Appointment Conversions

Understand call patterns to refine patient engagement strategies.

By leveraging AI-driven insights, dental practices can create a more efficient and responsive front office, improving both operational performance and patient satisfaction.For practices looking to enhance their front office workflows, Peerlogic provides the tools to make data-driven decisions that drive measurable results.

Real Results from a Practice Using Scheduling Institute + Peerlogic

A private dental practice that integrated a Scheduling Institute Training with Peerlogic’s AI-driven call insights saw incredible improvements in front desk performance and new patient acquisition:

Conversion Rate Improvement: Increased
35% to 65%
Total Appointments Scheduled
244
Total Scheduled Appointment Value
$204,687
Average Improvement Rate Across Practices
71.15%

By combining Scheduling Institute’s expert training with Peerlogic’s AI-driven insights, dental practices can create a powerful system for maximizing new patient opportunities. Training ensures that front office teams communicate effectively and convert more calls into appointments, while AI-driven tracking provides real-time insights to optimize performance. The result? Optimized patient interactions, fewer missed opportunities, and significantly increased revenue.This is the power of training + technology—a proven formula for improving scheduling efficiency, enhancing the patient experience, and driving measurable practice growth.

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June 5, 2025
2 min read
What Patients Want: Fast Answers, Less Friction, and a Way to Text You
Ryan Miller
CEO, Founder
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Having a superior patient experience isn’t just a nice-to-have. It’s the difference between a booked appointment and a missed opportunity.

Today’s patients expect clarity, and convenience, and they expect immediately. They want answers fast, reminders that don’t interrupt their day, and the freedom to communicate on their terms.

The takeaway: the best way meet the myriad of (expanding) patient needs is to do so through text.

The data back it up: patients overwhelmingly prefer text-based communication for everything from scheduling to follow-ups. It’s faster, easier, and puts them in control.

The best front-office systems are meeting that need. Not with voice bots or ticketing systems, but with conversational AI built around how people actually behave, supported by real humans.

Here's what else patients are looking for, according to the data.

1. AI That Listens and Learns, Not Just Talks at People

The power of good conversational AI isn't in replacing your front office. It’s in capturing what patients say, why they say it, and what needs to happen next.

Up to 30% of new patient inquiries go unanswered because of missed or mishandled calls.
One in three patients will not call back. That’s lost revenue that never hits your schedule.

AI built to understand, not just react, helps teams:

  • Recognize common questions and concerns
  • Follow up with the right patients at the right time
  • Turn more calls into booked appointments

2. Voice AI Is Failing the Patient Experience

Most voice bots aren’t designed for empathy. They’re designed to deflect.

Seventy-nine percent of consumers prefer a human for healthcare questions.
Voice bots consistently score lowest in patient satisfaction across all channels.

Healthcare is personal. Patients want to be heard. And that starts with real conversation.

3. Texting Isn’t Just Easier. It’s What Patients Prefer

Here’s where AI can actually enhance the experience. When used correctly, it supports fast, frictionless communication.

Eighty percent of patients say they prefer texting for appointment reminders and updates.
Practices that use intelligent SMS workflows report over 25 percent higher confirmation rates.

Texting isn't impersonal. Poor automation is. When integrated into the right workflow, text becomes a natural extension of your practice.

4. Insights That Drive Real Action

The best conversational AI doesn't just automate. It informs.

With the right platform, teams gain visibility into:

  • Call trends and communication breakdowns
  • No-show patterns and missed opportunities
  • Patient behavior and follow-up needs

Practices using conversation-level insights are reducing no-shows by up to 20 percent and recovering revenue without adding staff.

When AI helps your team connect, follow up, and improve communication in ways patients actually value, everyone benefits. It's not about replacing your people. It's about giving them the tools to do their jobs better.

If you're ready to stop automating for automation’s sake and start connecting in ways that matter, it's time to rethink what AI can do.

Close the Loop. Reopen the Conversation.

Texting isn’t just for reminders. It’s your biggest re-engagement channel hiding in plain sight.

In today’s patient journey, text is the gateway, not the destination. It opens the door for appointment confirmations, reschedules, follow-ups, and most importantly: revenue recovery.

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2 min read
Call Tracking in Veterinary Clinics: A Smarter Way to Support Your Front Desk
Sean Gove
Head of business development
Read More

That’s exactly why call tracking matters.

It’s not about surveillance or control. It’s about clarity. When you know what’s happening on the phones, you can better support your team, serve your clients, and keep your schedule full.

What Is Call Tracking?

Call tracking is the ability to see and understand what’s happening with your clinic’s phone activity.

That includes:

  • Total incoming calls
  • Call volume trends (by time or day)
  • Which calls went unanswered
  • Which voicemails were returned
  • How often calls lead to booked appointments

At Peerlogic, call tracking is built into your phone system—no extra apps, tabs, or reporting tools. The insights are already there, working in the background while your team focuses on patient care.

Why It’s So Helpful in Veterinary Settings

Unlike dental or primary care, veterinary clinics often deal with higher call urgency. When a pet parent calls, it’s not just to schedule a cleaning—it’s often something emotional or time-sensitive.

Your team wants to help. But when the front desk is overloaded, voicemails and missed calls can quietly pile up.

That’s where call tracking makes a difference. It helps your team:

  • Spot peak call times and adjust staffing
  • Prioritize urgent follow-ups
  • Reduce double work (no need to manually log voicemails)
  • Focus on care, not chaos

It’s not about doing more. It’s about making what you’re already doing easier and more effective.

Real-Life Benefits for Teams and Clinics

Veterinary clinics using Peerlogic’s call tracking system report more control, less burnout, and stronger client relationships.

Here’s how:

  • Team empowerment: Staff know which calls need a response. No more sticky notes or missed voicemails.
  • Better client experience: Pet parents feel heard, even if their first call wasn’t answered—thanks to AI-powered text follow-ups.
  • Operational insight: Managers can see what’s really happening at the front desk and make informed adjustments.

Many clinics also find they’re able to recover lost revenue simply by following up more consistently. It’s not about pushing more appointments—it’s about not losing the ones already calling.

What Call Tracking Looks Like in Practice

With Peerlogic, there’s no complicated dashboard to learn. You get:

  • A simple view of your daily call volume
  • Instant access to which calls were missed
  • Built-in tools to follow up (automatically or manually)
  • Optional AI support that texts clients who didn’t reach a human

If a client calls to reschedule a vaccine or refill a medication and nobody’s available, the system makes sure they still get a response. No dropped balls. No lost trust.

How to Get Started

  1. Talk with your team. What’s the current process for missed calls and voicemails?
  2. Identify the gaps. Are voicemails being returned quickly? Do you know how many are missed daily?
  3. Enable tracking. With Peerlogic, this happens automatically as part of your phone setup.
  4. Review and adjust. Use the data to guide small improvements—more support at peak times, faster follow-ups, or even automated messages for common requests.

Final Thought: Tools That Help You Do What You Do Best

Call tracking isn’t about doing more, it’s about doing better, with less stress.

Your team wants to deliver a great experience. Your clients want to feel supported. Your practice wants to grow sustainably.

Call tracking helps all of that happen, one small insight at a time.

No items found.
June 6, 2025
2 min read
Call Tracking in Dental Practices: A Simple Way to Support Your Team and Grow Smarter
Ryan Miller
CEO, Founder
Read More

That’s where call tracking comes in.

Call tracking isn’t just about logging missed calls. It’s about making phone interactions visible, actionable, and easy to manage—so your team can do their best work and your practice can grow with less guesswork.

What Is Call Tracking?

Call tracking refers to the process of monitoring, analyzing, and responding to phone activity in your practice. At its most basic, it tells you:

  • How many calls you’re getting
  • When they’re coming in
  • Who answered (or didn’t)
  • What the call was about

But modern systems go a step further. They capture real-time call data, flag important voicemails, and even automate follow-up with tools like AI text-back, ensuring patients get a response even if the front desk is busy.

Why It Matters in a Dental Setting

Dental front desks are often overwhelmed. Calls come in while staff are checking in patients, verifying insurance, or dealing with no-shows. Even the most experienced team can’t catch every ring.

But those missed calls matter.

Behind every unanswered phone call is a potential new patient, an urgent scheduling need, or a loyal patient needing help. Without a system to track and follow up on those calls, it’s easy for opportunities to quietly slip away.

With call tracking in place, you gain visibility into:

  • Peak call times (to staff more effectively)
  • Call-to-appointment conversion rates
  • Voicemails or hang-ups that need attention
  • Real-time volume and response patterns

It’s not about monitoring—it’s about enabling.

How It Helps Your Team (Not Just Your Numbers)

A common worry is that call tracking feels like micromanagement. But the right approach supports your front office, not scrutinizes them.

Here’s how:

  • Less guesswork. When calls are automatically logged and prioritized, staff don’t have to dig through voicemails or remember who to call back.
  • Clearer workflows. Your team knows exactly what needs attention and when. Fewer balls get dropped, and stress levels go down.
  • Faster follow-up. AI assistants like Aimee can send a friendly text to patients right after a missed call—keeping the line of communication open even if your team is tied up.

In other words: the phone works for your team, not the other way around.

Real-World Impact

Dental practices using Peerlogic typically uncover patterns they never knew existed—like consistently high call volumes between 8–9 AM or certain staff members closing more appointments due to better phone technique.

And in terms of results:

  • Practices recover an average of $1,500–$2,000 per week in appointments tied to previously missed calls.
  • Call-to-appointment rates improve when staff have better tools and clearer insights.
  • Patient satisfaction increases, simply because people feel heard and helped faster.

Getting Started Is Easier Than You Think

You don’t need to change your whole tech stack or retrain your entire team. Peerlogic’s phones have call tracking built in—along with AI-powered follow-up tools and reporting that’s easy to understand at a glance.

Here’s what to do next:

  1. Start with a baseline. Look at your current missed call volume, if you track it. If not, we can help.
  2. Define your goals. Want to reduce missed calls? Speed up follow-up? Boost conversion rates? Set a clear target.
  3. Turn on call tracking. With Peerlogic, it’s part of the system—not a bolt-on.
  4. Use the data. Check your dashboard weekly. Are follow-ups happening? Are calls being returned? Use what you see to inform small, smart changes.

Call tracking doesn’t solve everything. But it makes what you’re already doing more effective. It helps your team feel more in control, your patients feel more cared for, and your business more sustainable.

Because the truth is: your phones already tell a story.

Business Management
healthcareAI